It’s Promotional Products Week! Over the next 5 days we’ll be sharing a few industry secrets to help you get the most out of your marketing budget and more importantly – GET RESULTS.
This national campaign, created by the British Promotional Merchandise Association (BPMA), is designed to raise the profile of the promotional merchandise market among end-users and show its power and effectiveness, demonstrating why it should be used as part of an integral marketing campaign.
Promotional products are regularly used and include everything from branded pens, mugs, calendars, USBs and sticky notes to confectionery, clothing, keyrings, sports bottles, stress products and much, much more. Such products are used at seminars and conferences, as exhibition stand giveaways, as Christmas gifts, rewards and to support charity fundraising, giving constant brand exposure on a modest marketing budget.
During the course of the week, we’ll be sharing a few facts and figures from the BMPA (British Promotional Merchandise Association) research findings, and we’ll be counting down the top 5 promotional products most likely to be kept and used for up to a year. Just imagine that priceless brand exposure over a year from one or two well chosen products!
In addition we are also running the highly anticipated Promo Product Selfie Challenge that everyone can get involved in. At the end of the week we will be rewarding the best Promotional Product Selfie with a swish Bluetooth speaker! All you have to do for a chance to win is simply send us a photo of you or your colleagues using your favourite promotional product… it’s that simple! Send your Promotional Product Selfie to: email@example.com, post it on Facebook at www.facebook.com/Get-Yourself-Noticed or Twitter @GYN_Branding using the #PPWSelfie